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Re: [Fsuk-manchester] Free Software as a brand


From: Simon Ward
Subject: Re: [Fsuk-manchester] Free Software as a brand
Date: Mon, 15 Jun 2009 00:48:37 +0100
User-agent: Mutt/1.5.18 (2008-05-17)

On Sun, Jun 14, 2009 at 08:34:27PM +0100, Lucy wrote:
> > 2) This is Manchester Free Software not Manchester Open Source, its not
> > even Manchester FOSS.
> 
> I suggest you read the article!

I’m not sure the article is relevant to that comment, even though this
thread began discussing it.

The article talked about brand awareness and management and did not
dictate how people should perceive them.  I think Manchester Free
Software is still about free software primarily, and other terms such as
“open source” and “FLOSS” are included where their goals (and public
perception for that matter) align.

> I agree, in my experience it is really confusing for people and I feel
> that it's one of the strengths of Ubuntu, that they have created a
> really strong, positive brand that people can easily understand.
> Something like that for FOSS would be of real benefit (maybe like a
> kite mark but more eye-catching).

Unfortunately, Ubuntu seems to hold its brand in higher regard than
freedom.  I therefore cannot support it.

Simon
-- 
A complex system that works is invariably found to have evolved from a
simple system that works.—John Gall

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