Re: LilyPond logo?

[Malte Meyn]

Am 04.08.2016 um 16:43 schrieb Carl Sorensen:
> On 8/4/16 7:10 AM, "Andrew Bernard" <address@hidden> wrote:
> > Does lilypond actually need visual
> > branding? Are we trying to increase market share with a logo?

I think it would be nice to have. As I said in my first post, an eye 
catcher would be nice. This idea came to me because the tagline isn’t 
very visible on full pages.

> It's pretty clear to me that the waterlily graphic is *not* a logo; it's a
> web graphic.  I like it on the website.  But it doesn't have the right
> characteristics for a logo.

I agree on this.

> Yes, and not gray scale either.  Just black and white.

And on that. (This has also the advantage that you can use it in 
different colors if you want.)

> I agree that if we want to have a logo available on the colophon, we
> should create a real logo.  And this will require some work and discussion.

Some questions to discuss:

1. Do we want text in the logo? Or only a graphic (probably a 
waterlily)? Or a graphic with optional text?
2. If so, which font to use?
3. Should the image be realistic or stylised?
4. Should one be able to invert it (white/light on black/dark 
background)? If it’s a waterlily with white/light petals maybe this 
would need an extra version.
5. Who would design the logo? A small designated team (maybe some 
professionals in the lilypond community) or everyone interested?
6. If the latter, how to choose from different proposed logos?