[Office-commits] r10067 - trunk

[sysadmin]

Author: www-data
Date: Thu Oct  8 12:47:39 2009
New Revision: 10067

Log:
web commit by deborah

Modified:
   trunk/2009yearendideas.mdwn

Modified: trunk/2009yearendideas.mdwn
==============================================================================
--- trunk/2009yearendideas.mdwn Thu Oct  8 12:40:26 2009        (r10066)
+++ trunk/2009yearendideas.mdwn Thu Oct  8 12:47:39 2009        (r10067)
@@ -1,4 +1,4 @@
-===Letter thoughts===
+###Letter thoughts
 
 I think we should separate our letter list so we can specifically target 
people with a high yearly average gift and longest standing members.  
 
@@ -6,5 +6,9 @@
 
 * Letters to long standing donors that also give $120 exactly every year would 
be similar, "During this tumultuous economy, we depend on donors like you to 
help us make up the gaps. Some of your fellow members are out of work and 
unable to keep up with their membership dues. We're asking you to consider 
adding $50 or $100 to your regular gift to help make up the difference."  
 
-A new donor card with a topical slogan expressing urgency, aka. why they need 
to send back their money now.  
+A new donor card with a topical slogan expressing urgency, aka. why they need 
to send back their money now. "Your 2009 gift helps us support high priority 
projects like Gnash!" or "Your gift today will help us fund an exciting new era 
of women's participation in the free software movement!"  
+
+The card to members we aren't specifically targeting for an increase could 
include a small bump request, "Add $25 to your annual membership to help us 
send out 50 more letters to companies and organizations urging them to consider 
free software instead of an "upgrade" to Windows 7"
+
+