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Re: [Fsfe-uk] RFC: Sponsorship


From: MJ Ray
Subject: Re: [Fsfe-uk] RFC: Sponsorship
Date: Thu, 16 Oct 2003 10:59:54 +0100

On 2003-10-16 03:17:43 +0100 Ciaran O'Riordan <address@hidden> wrote:
I've been rac king

Thanks.

Here's my suggestion:
create a donors page with a short URL, maybe list them in
order of monetary donation, and at the bottom of *all* leaflets
say:
   "AFFS is funded by membership dues, and donations.  A list
    of donors can be found at http://www.affs.org.uk/donors/";
or:
   "AFFS thanks it's donors for providing printing costs, a
    list of donors can be found at http://www.affs.org.uk/donors/";

The donors page should also be linked from the home page.  A note
at the top of the donors page should mention that listing does not
imply AFFS endorsement.

I can see practical problems with this. First, we are approached with offers of sponsorship (where they offer to produce, fund and/or donate materials or services to us) which are not offers to donate money. Maybe we should have a donors page, quite apart from any sponsorships. In future, I will ask donors if they wish to be listed.

Secondly, how long will donor messages last for? Because we don't keep track of materials after we distribute them, we cannot tell if a sponsored print run (for example) is still in circulation somewhere. If list sponsors for a fixed time, we may have them listed long after their sponsorship is over, or when we would have junked their material to avoid bad publicity (I'm thinking of certain projects sponsored by SCO here). Alternatively, we may remove their listing while their sponsored work is still in use. Neither seems particularly just to me.

Finally, won't the donors page become a ghetto? Who would visit it? Will it be attractive to sponsors anyway.

Rationale:
* Printing company names/logos on leaflets may cause confusion as
  to who "really" runs AFFS.  Remember that the target audience of
  leaflets is people that don't already know about AFFS.

The 5% clause was aimed at minimising this, but probably a clearer statement on the web site is required. People who are suspicious tend to go digging anyway, with list archives, whois and similar.

* Leaflet content could never be out of date, only the donors
  page needs updating.
* An equal distribution of credit is ensured to donors.

Not all donations are equal, IMO.

* No policing necessary ("is company/department X a true Free
  Software company/department?")
* It makes it possible for AFFS to accept donations from any company
  since we wouldn't be giving them ad-space, and we'd mention that
  no endorsement is implied.

I don't see why this is less necessary for a donors register on our web site than a sponsored publicity item.

Does this sound like a good approach?

I'm not sure. Are there solutions to the practical problems, or do people think that they are worthwhile?

--
MJR/slef     My Opinion Only and possibly not of any group I know.
http://mjr.towers.org.uk/ gopher://g.towers.org.uk/ address@hidden
 Creative copyleft computing services via http://www.ttllp.co.uk/




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